Telecom and Utilities

Capscan offer a range of products and services that enable Telecoms and Utilities companies to quickly and accurately capture and validate the names and addresses of customers, be it on the phone, Internet or by post. Our solutions are used by many blue-chip companies including, BT, Orange and PowerGen for sales acquisition, marketing communications, and Customer Relationship Management (CRM).

For Telecoms and Utilities companies Capscan's solutions help these businesses to ensure the accuracy of the address and contact information stored within their customer databases. They enable them to accurately mail customers with regular billings and marketing communications (often at significant mailing discounts) and provide an efficient and responsive customer service as contact agents always have 24/7 instant access to accurate and up-to-date information.

For effective Customer Relationship Management, Capscan also offer a number of invaluable data sets which can be used with our addressing solutions, including the Experian National Canvasse and Business databases, lifestyle data, SIC and geo codes, and telephone and fax numbers etc. These datasets allow Telecoms and Utilities companies to profile customers and businesses, and effectively target the most profitable ones for marketing and sales campaigns, as well as provide a better customer service.

Further, when our solutions are linked with maps and geographic data or Geographic Information Systems, they can be used in logistics rationalisation and for locating faults like water and gas leaks etc.

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